Marketing and Brand

The Marketing and Brand team at Schweppes International Limited is responsible for developing and executing strategies to enhance brand identity and drive consumer engagement across the global portfolio of beverages. This includes market analysis, brand positioning, communication strategies, and promotional activities to ensure the brands resonate with local markets while aligning with the overarching mission of revolutionizing drinking. Their work is crucial in maintaining and growing the brand's market presence, fostering consumer loyalty, and achieving revenue growth in various regions.