Shani Primo

Shani Primo is a seasoned professional in influencer marketing and public relations, currently serving as the Senior Influencer Strategy Manager at SciPlay since July 2022. Prior experience includes roles as Influencer Marketing Manager at both Gigantic LTD and Grey Group, as well as a Public Relations Consultant at Shalom Tel Aviv. Earlier in the career, Shani worked as a Broadcast Journalist for The Open University of Israel, showcasing expertise in broadcasting and editing. Educationally, Shani holds a Bachelor's degree in Communication and Media Studies from The Open University of Israel and has furthered knowledge through attending the Sam Spiegel Film and Television School, supplemented by a recent product experts program.