Lucy Hulbert currently serves as the Senior Digital Trading Manager at Screwfix, a position held since December 2025, where responsibilities include ownership of digital KPI targets for the UK and Ireland, driving omni-channel optimization, and leading digital trading and campaign planning teams. Prior to this, Lucy held various roles at Hobbycraft, culminating in the role of Head of Digital Trading, where focus was on customer-centric trading campaigns and revenue generation. Additional experience includes roles at New Look, Marks and Spencer, and B&Q, where expertise was developed in supply chain management, merchandising, and trading strategies. Lucy holds a Bachelor's Degree in Retail Management from Bournemouth University.
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