SCRM - Lidl International Hub
Sonia Murillo has a diverse work experience spanning over a decade. Sonia began their career at Experteer as a Data Analyst and later progressed to the role of Senior Data Analyst. Sonia then transitioned to NET CRAMAN ABOGADOS & ASESORES FISCALES, where they worked as a Lawyer, handling tasks such as establishment and maintenance of Hong Kong limited companies, trademark registration, and drafting contracts. Following this, they joined Accenture España as a Contract Manager, responsible for drafting contractual documentation, reviewing proposals, and negotiating legal terms and conditions with clients. Sonia then joined SEAT,SA, where they held positions in Legal Technical Compliance and Legal Risk Management. Currently, they are working at SCRM - Lidl International Hub as a Senior Legal Counsel, providing privacy and data risk management for cross-functional digital projects at an international level and offering legal advice on data security.
Sonia Murillo has a diverse education history. Their most recent educational pursuit was a Master's Degree in Cybersecurity at EUNCET from 2021 to 2022. Prior to that, they completed a cybersecurity course on managing risks in the information age at Harvard University in 2019. Sonia also holds a Master of Laws (LLM) degree in European Studies from Universidad de Salamanca, which they obtained from 2013 to 2014. In addition, they completed a comparative law course at FernUniversität in Hagen in 2013. Sonia's undergraduate degrees include a Bachelor of Laws (LLB) from Ludwig-Maximilians-Universität München (2010-2011) and a Bachelor of Laws (LLB) from Universidad de León (2007-2013). Alongside their formal education, Sonia has acquired certifications such as the COSO Internal Control Certificate from The Institute of Internal Auditors Inc. in 2019 and a Cybersecurity Certificate from Harvard University in the same year.
SCRM - Lidl International Hub
_ SCRM Social Bigdata SCRM was founded in 2015 with a vision that in the firms of the future business and technology would never again be severable and a clear mission to help traditional businesses to evolve and become digitised through customers, data, sales strategy and omnichannel communication. Specialized in digital strategy, automation and real-time offer and content personalization, SCRM's success and speed are based on the use of cloud technology and development of data platforms that enable automated, artificial intelligence-based decision-making in mass consumer and retail markets. _ SCRM - Lidl International Hub Three years after it was founded, LIDL INTERNATIONAL purchased the company to turn it into an international consumer intelligence and Digitisation HUB with more than 400 team members based in Barcelona. Noteworthy among our missions as a Digital Hub of LIDL INTERNATIONAL are: Conceptualization and development of "Lidl Plus”, an international relational programme, and its benefits plan based on discounts, exclusive services, agreements with third-party companies and financial services. Development of the international cloud-based big data platform. Development of the international marketing automation platform. Conceptualization, development and management of the business intelligence (BI) platforms. Development of the omnichannel payment platform. Creation of the advanced analytics and machine learning (AI) platforms for recommendation, forecasting and consumer analytics systems. Creation and implementation of the omnichannel strategy for developing business opportunities among the group's various sales and services platforms.