SEAT
Alicia Borobio is an experienced marketing professional with a strong background in brand strategy, advertising, and digital content management. Since May 2014, Alicia has held various roles at SEAT S.A., currently serving as Head of Brand Strategy, Advertising & Content, where responsibilities include overseeing advertising campaigns and developing communication strategies. Prior to SEAT, Alicia worked at Puig as a Digital Marketing Executive and held marketing roles at Volkswagen Audi España, Afilm International Film Workshops, Jar Creative, and Compact Response Group. Alicia holds a Master's degree in Business Management from Universidad Autónoma de Barcelona and a Bachelor's degree in Advertising and Public Relations from Universitat Ramon Llull.
This person is not in any teams
This person is not in any offices
SEAT
9 followers
SEAT is the only company that designs, develops, manufactures and markets cars in Spain. A member of the Volkswagen Group, the multinational has its headquarters in Martorell (Barcelona), sells vehicles under the SEAT and CUPRA brands, while SEAT MÓ covers urban mobility products and solutions. SEAT exports more than 80% of its vehicles, and is present in 75 countries.