SEAT
Susana Lizarraga Muro is a seasoned professional with extensive experience in marketing, communications, and events management. Currently working at SEAT S.A. since January 2018, Susana has held various roles including Store Management, Learning & Development, and Employee Engagement and Social Listening. In previous positions, Susana served as Global Events Manager and International Marketing Coordinator at SEAT S.A. between 2011 and 2014, and co-founded My New Blazer from October 2014 to November 2019. Earlier career experience includes serving as Marketing, Communications & Events Manager for Diverbo - Pueblo Inglés and as a News Anchor and writer for Bloomberg News from 2000 to 2008. Susana's educational background includes a Bachelor's degree in Communication (Journalism) from Universidad Pontificia de Salamanca, a Master in Corporate Communications, and various certifications in marketing and fashion from renowned institutions such as EADA Business School and the University of the Arts London.
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SEAT
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SEAT is the only company that designs, develops, manufactures and markets cars in Spain. A member of the Volkswagen Group, the multinational has its headquarters in Martorell (Barcelona), sells vehicles under the SEAT and CUPRA brands, while SEAT MÓ covers urban mobility products and solutions. SEAT exports more than 80% of its vehicles, and is present in 75 countries.