Hisham El Saadawy

Hisham El Saadawy is an accomplished marketing professional with extensive experience in brand and digital marketing across various industries. Currently serving as the Regional Head of Brand & Digital Marketing at Groupe SEB since January 2018, Hisham previously managed regional brand and digital marketing efforts at Leo Burnett MENA, where direct collaboration with senior stakeholders and a team of eight led to effective communication strategies for du Telecom. Prior roles included Account Director at Ogilvy & Mather, overseeing promotional campaigns for Vodafone Qatar, and Senior Account Manager at Drive Dentsu, managing multiple accounts. Earlier experience consists of Assistant Category Manager at British American Tobacco, focusing on KENT brand marketing, and Account Executive at JWT, handling notable brands such as Unilever and Nokia. Hisham holds a Bachelor of Economics degree from MSA University, affiliated with Middlesex London University.