Groupe SEB
Jiri Prochazka is an experienced digital marketing professional currently serving as the Digital Marketing Manager for Central Europe at Groupe SEB since February 2018, where responsibilities include overseeing digital communication for the Tefal and WMF brands in the Czech Republic, Slovakia, and Hungary. Prior experience includes roles as a journalist at Tyinternety.cz, focusing on digital marketing and local marketing topics, and extensive marketing management positions at Mediatel, where duties encompassed online marketing strategies, product marketing, and customer education. Jiri's career also includes project management and sales roles at Vertigo.cz and Centrum Holdings, respectively. Jiri holds a Master of Arts degree from Masaryk University Brno, obtained between 1999 and 2005.
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Groupe SEB
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SEB SA is a France-based manufacturer of household equipment. The Company is present in three complementary sectors: Cookware, Kitchen Electrics and Home and Personal Care. The Cookware sector includes frying pans, oven dishes, pressure cookers, kitchen utensils, among others. The Kitchen Electrics is divided into two smaller groups: Electric cooking, which includes deep fryers, table-top ovens, rice cookers, induction hobs, barbecues, informal meal appliances and Preparation, which consists of food processors, beaters, mixers, blenders, juicers, coffee makers. The Home and Personal Care is divided into Linen care (including steam irons and steam generators), Home care (fans, portable heaters and air-conditioners appliances, among others) and Personal care (hair care appliances, depilators, bathroom scales). SEB SA has six multi-regional brands: All-Clad, Rowenta, Moulinex, Tefal, Lagostina and Krups. It operates through SWIZZZ PROZZZ.