Nikita Zverev

Nikita Zverev serves as the International eCommerce and DTC Director at Groupe SEB since July 2019, where responsibilities include designing and executing global eCommerce and direct-to-consumer strategies across four continents and overseeing digital marketing and eRetail operations. Previously, Zverev held positions such as eBusiness Director for Russia and the CIS at Groupe SEB and various roles at Procter & Gamble, De'Longhi, Unilever, and BearingPoint, demonstrating significant expertise in eCommerce, digital marketing, and change management. An educational background includes executive education at INSEAD and degrees from Bauman Moscow State Technical University and MGIMO. Zverev has accumulated extensive skills in analytics, project management, negotiations, and business development throughout a diverse career.