Linus Baer

Linus Baer is a seasoned professional with extensive experience in the automotive leasing and service industry, currently serving as Chief Operating Officer at Secto Automotive since August 2009. With responsibilities encompassing the development of vehicle life-cycle management processes, Linus has been instrumental in scaling the company and enhancing employee and customer satisfaction. Since joining the company management team in 2016, Linus has held several key positions, including Director of Risk Management and Offering, Business Unit Director, Sales Director, and Account Director, showcasing a strong background in risk management, product development, sales strategy, and customer experience. Linus began their career at GoodMood Productions Oy as a Sales Assistant and holds a Bachelor of Business Administration from Haaga Helia University of Applied Sciences, along with international experience from an Erasmus Exchange program at Avans University of Applied Sciences.