Sandrine Boirat has a strong background in sales and marketing, with experience in various leadership roles. Sandrine is currently serving as the Managing Director & Sales Director for SEDIVER in Canada, a position they have held since February 2023. Prior to this, they worked as the Director OEM & Business Development at DART Aerospace from April 2021 to January 2023. From March 2019 to March 2021, they served as the Director of Sales and Operations at De Castel Inc. Sandrine also has extensive experience at Maschinenfabrik Reinhausen, where they held the position of Sales Director in Canada from October 2012 to March 2018. Sandrine played a crucial role in developing the company's Canadian sales division and achieving consistent year-over-year growth. Before this, they worked as a Key Account Director at ESTERLINE ADVANCED SENSORS from October 2011 to October 2012. Sandrine's career began in 1995 as the Sales and Marketing Director at ZENSOL AUTOMATION INC. in Canada. During their tenure, they spearheaded international sales and marketing initiatives, achieving global brand recognition and expanding the company's presence in over 25 countries. Sandrine worked closely with the CEO and executive team, contributing to strategic planning, partnership development, and new product development. Sandrine's early career includes roles as a Marketing Assistant at ELKAY ELECTRICAL MANUFACTURING LTD in the UK in 1994 and a Marketing Analyst at the SERVICE DE L'URBANISME DE MONACO in the Principality of Monaco in 1993.
Sandrine Boirat obtained their Master in Management degree in Marketing and Human Resources from SKEMA Business School. In addition to their formal education, they have also obtained several certifications, including the Google AdWords Display Certification and Google AdWords Search Certification from PPC University. Sandrine also has a Lean Six Sigma White Belt certification. The specific details regarding the obtaining month and year for the Google AdWords Video Certification and the institution for the Lean Six Sigma White Belt are not provided.
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