SEG
Bart Van Haaren has extensive experience in the cycling industry, currently serving as Rider Agent at SEG since August 2014 and as Academy Manager at SEG Racing Academy since July 2014. Both organizations focus on professional cycling and talent development. Prior to these roles, Bart held a position in the financial department at Effectory from December 2007 to January 2015 and was a semi-professional cyclist with various UCI Continental teams from 2007 to 2015. Bart began the career journey with an internship organizing the inaugural Alpe d'HuZes in 2006. Educationally, Bart earned a Bachelor’s degree in Sport, Management & Business from Amsterdam University of Applied Sciences from 2003 to 2007.
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SEG
Sports Entertainment Group (SEG) is an international talent management agency that guides over 600 talents, aiming to create and maximise their best career opportunities. Our mission is to redefine the talent agency industry. We strive to set a new standard of transparency and integrity for the entire sports and entertainment industry. Driven by our passion and innovative character, SEG continues to raise the bar and to fulfil dreams of our exceptional clients.