Sega Sammy
Raphael Mena is a seasoned marketing professional with extensive experience in the gaming industry. Currently serving as the Senior Brand Marketing Manager at Sega of America, Inc. since January 2023, Raphael is involved with the GaaS team on unannounced titles. Previously, as Marketing Manager for Latin America at BANDAI NAMCO Entertainment America Inc. (July 2021 - January 2023), Raphael developed and managed a comprehensive marketing ecosystem tailored to direct-to-consumer digital channels. Prior roles include Brand Manager at Blizzard Entertainment, where Raphael drove regional strategic plans for Overwatch and Classics, and Community Manager responsibilities that included content creation and event project management. Earlier in Raphael's career, experience as a Senior Account Manager at BoaCompra and positions at Gala-Net Brasil helped build a strong foundation in marketing and community management. Raphael's educational background includes studying Business English at Kaplan International English in Cambridge, UK.
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Sega Sammy
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SEGA SAMMY HOLDINGS INC. is a holding company of the SEGA SAMMY group. The Company's segments include Pachislot and Pachinko Machine Business, the Entertainment Contents Business, and the Resort Business. Its Pachislot and Pachinko Machine Business segment consists of the pachislot machine business and pachinko machine business, and is engaged in the development, manufacture and sale of pachislot and pachinko machines and design for parlors. The Company's Entertainment Contents Business segment focuses on digital game business and includes amusement machine development and facility operation, and development of video contents and toys. The Entertainment Contents Business segment is engaged in the development and sale of game software. It also develops, manufactures and sells amusement machines. Its Resort Business segment is engaged in the development and operation of hotels and theme parks. Its Resort Business segment develops and operates integrated resorts and golf course.