Karlotta Kneschke is a Junior Projektmanagerin Brand Communication at segmenta communications since October 2022, with prior experience as a Brand Building Intern at Unilever for the Langnese brand. Previously, Karlotta served as an Account Manager DACH at Hidden Profits Marketing, managing over 40 accounts and leading social media marketing and strategy development initiatives. Early career includes a role as an Online Marketing Trainee at Kwanko, focusing on performance marketing and account management, and a position as a Sales Associate at Superdry, emphasizing customer consultation and visual merchandising. Academically, Karlotta holds a Master of Science in Business Administration with a focus on Leadership and Change Management from Vrije Universiteit Amsterdam and a Bachelor of Arts in Medien- und Kommunikationsmanagement from Hochschule Fresenius.