Guillermo Muiña

Guillermo Muiña is a seasoned professional in the fields of marketing and digital strategy, currently serving as the Head of Business and Growth - Insurtech at Seguros, tendencias y riesgos SURA since July 2023. Previously, as Head of Marketing at Agrotoken, Guillermo developed a comprehensive marketing strategy to enhance brand visibility and accelerate the adoption of blockchain solutions within the agribusiness sector in Argentina and Brazil. Experience at Sura included roles as Digital Direct Business Leader and Ecommerce Product Owner, where responsibilities encompassed digital strategy implementation and e-commerce platform development. Guillermo's background also features positions at Dell, IMS Internet Media Services, Webar Interactive, Dos Monos, and Trimia, demonstrating expertise in digital business, account management, and project coordination. Educational qualifications include a Master's degree in Digital Business from Universidad de 'San Andrés' and a Bachelor's degree in Marketing from UADE.