Fabien Fayard

Fabien Fayard has a diverse and extensive work experience in various companies and roles. In 2007, they worked as the Marketing Director for Residential Telephony at Videotron. From 2008 to 2011, they served as the Product Development Manager at LULU Software, where they successfully launched Soda PDF, a popular PDF editor. Fabien then joined Mediagrif Interactive Technologies Inc. in 2011 and held positions such as Director of Marketing & Communication for LesPAC and Director of Marketing Strategy & eCommerce for Consumer Products. At FLO Network, from 2016 to 2019, Fabien worked as the Vice President of Marketing & Communication, leading the go-to-market and growth marketing strategies for all products. Fabien also created a marketing team from scratch and developed the FLO brand across various market segments and channels. From 2019 to 2022, Fabien was the Head of Marketing at PLEAU, and in 2019, they worked as a Senior Consultant Digital Marketing at Ascendis Consulting. In 2021, they became a Member at FrenchFounders. Currently, they hold positions as a Co-Founder - CVO at SEKOIA, a Digital Growth Agency, and as a Partner at PCI360.com - Cyber Defense. Additionally, Fabien co-founded Averria in 2023 and serves as the CMO & Co-Founder.

Fabien Fayard has a diverse education history, with a focus on business administration, marketing, and strategy. In 1993, they obtained a Bachelor's Degree in Business Administration and Management with a concentration in Marketing from OMNES Education. Fabien further extended their studies at UCLA, where they pursued a Bachelor's degree in Communication - Leadership in 1995. Additionally, Fabien completed an MBA in Marketing and Strategy at HEC Montréal in 2004.

In terms of certifications, Fabien has actively sought professional growth and development. Fabien acquired various certifications in marketing, analytics, and client management. Notably, they obtained certifications such as the HubSpot Solutions Partner from HubSpot Academy in December 2021 and the Google Analytics for Power Users Certification from Google in February 2020. Fabien also holds certifications from HubSpot and Google in areas like Growth-Driven Design, Google Ads, and Waze Ads Fundamentals.