Sander van Den Born

Executive Vice President at Self Esteem Brands, LLC

Sander van den Born MBA has a diverse work experience in various leadership roles. Sander is currently serving as the Executive Vice President for Self Esteem Brands, LLC, where they lead the international operations for the retail brands Anytime Fitness, Basecamp Fitness and The Bar Method. Prior to this, from 2018 to 2022, they worked as the Chief Marketing and Technology Officer at GoodLife Fitness, spearheading the company's marketing, digital, and information technology platforms. Before that, Sander held multiple roles at CGI, including Vice President Marketing, Communications & Portfolio, and Vice President Strategy, Innovation & Portfolio. Sander also had key positions at Logica, Unwired Concepts, KPN International, and Sheraton-Xian, China, encompassing business development, managing consulting, and marketing and operations management.

Sander van den Born MBA has a diverse education history. In 1994, they attended Zuyd Hogeschool | Zuyd University of Applied Sciences, where they pursued a degree in Hoge Hotelschool Maastricht. Sander completed their studies in 1998. Later, in 2006, Sander enrolled in Nyenrode Business University and obtained an Executive MBA.

In 2007, Sander van den Born attended Northwestern University - Kellogg School of Management, with a focus on Marketing. Sander also studied International Business at Stellenbosch University during the same year.

It is important to note that no degree name is specified for Sander's education at Northwestern University or Stellenbosch University, suggesting that they may have pursued short-term courses or workshops in these institutions.

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  • Executive Vice President

    April, 2022 - present

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