Paul Arpikari has a diverse work experience spanning several industries. Paul started their career at MTV Oy as an Account Executive, where they gained experience in account management. Paul then moved on to Schibsted as an Engagement Manager and later as Head of Sales, where they excelled in advertising sales and brand building. In 2018, they co-founded B2Bmarket.fi, a marketplace for business services. Paul then joined Sellforte in 2019 as the Chief Commercial Officer & Partner, overseeing marketing mix modelling solutions. Currently, they are an Executive Member at Pavilion, where they are undergoing training to advance to the C-suite level. Overall, Paul has demonstrated strong leadership skills and a diverse range of expertise in various roles throughout their career.
Paul Arpikari's education history includes a Master's degree in Marketing & Organizational Leadership (MBA) from Laurea University of Applied Sciences, which they completed from 2014 to 2015. Prior to that, they obtained a Bachelor's Degree in Sales and Marketing planning from Haaga-Helia University of Applied Sciences, which they pursued from 2004 to 2008. Additionally, Paul has completed the Schibsted Media Group Sales Management program for Sales Management & Leadership and the Key Account Management program for Key Account management, although the specific years of completion are unknown. Earlier in their education, from 2001 to 2004, they obtained a Vocational Qualification in Business and Administration (Merkonomi) with a focus on Administration and Logistics from Elit - Espoon liiketalousinstituutti. Furthermore, Paul Arpikari has acquired the CRO School certification from Pavilion in May 2022.
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