Irene Caselles

Irene Caselles is a Customer Relationship Management Specialist at SEMIC since October 2023, bringing a diverse background in market analysis and strategy development. Prior experience includes roles as a Market Intelligence Analyst at Viernes, where Irene focused on technological and sectorial reports to attract foreign investment in Catalonia, and as a Channel Department and Market Analyst at Factorial HR, where strategic improvements were made in customer service for labor advisory firms. Previous positions also include working as a Fraud Analyst Specialist at Besedo, a CRM Marketing Trainee at Cuatrecasas, and an Account Analyst Trainee at Banco Popular. Irene holds a Master of Business Administration from EAE Business School and a Master in Marketing and Market Research from Universitat de Barcelona, alongside a Bachelor's degree in Business Administration from Universitat de Lleida.