Alexandra Bath

Alexandra Bath serves as the Global Lead of Events & Partner Marketing at Sendcloud since December 2018, where responsibilities include developing and implementing lead-generating marketing strategies, managing strategic partnerships within the E-Commerce sector, and overseeing the logistics of over 20 events annually. Prior roles include Senior Event & Partner Marketing Manager DACH and Event & Partner Marketing Lead DACH, focusing on sponsorship coordination, onsite strategy, and campaign design. With project management experience as a Marketing Manager at Friendsfactory AG and as an Event Manager at UNLIMITED X, alongside freelance graphic design work, Alexandra possesses a strong background in event marketing and communication design. Educational qualifications include a Bachelor of Arts in Design and Innovation Management from AMD Akademie Mode & Design and other relevant studies in design management and communication design.