Martin Michels

Martin Michels is an experienced marketing professional with a strong background in growth strategy and performance marketing. Currently serving as the Head of Growth at Sendcloud since November 2023, Martin has previously held key roles such as Head of Growth & BI Reporting and Head of Performance Marketing at LovetheSales.com from July 2021 to August 2023. Prior experience includes positions at TUI as Group Paid Search Lead and Paid Search Manager, as well as a Corporate Digital Marketing Consultant role at Aviva. Earlier in his career, Martin led performance marketing efforts at FindHotel and completed an internship focused on brand equity at Bruynzeel storage systems bv. Martin's educational background includes a Master's degree in Marketing Research/Marketing Management from Tilburg University and a Master's in Marketing and International Management from Universidad de las Americas Puebla.