Renz Ybañez

Renz Ybañez has a diverse work experience, beginning with their role as the Co-founder of Locary, a tech startup that connects small and medium-sized businesses in the Philippines with customers through an e-commerce platform. During their time at Locary, Renz demonstrated leadership skills by overseeing the growth of the startup, leading marketing and customer acquisition efforts, and securing support from various organizations.

Following their experience at Locary, Renz worked as a Marketing Account Manager at Archive, where they partnered with micro-influencers to increase brand awareness and community engagement for a direct-to-consumer brand. Renz then joined NextPay (YC W21) as a Growth Associate, where they onboarded new market niches, reduced Customer Acquisition Cost through exchange deal campaigns, and contributed to social content creation, resulting in increased brand awareness and engagement.

Renz's next role was as a Marketing Project Manager at NextPay, where they successfully executed multi-channel marketing campaigns, organized events, and attained valuable insights from community members, leading to a significant increase in user acquisition. Currently, Renz is working as a Demand Generation Manager at Sendle, beginning in 2023.

During 2021, Renz also served as an Academic Fellow in the Young Southeast Asian Leaders Initiative at the U.S. Department of State. Overall, Renz's work experience demonstrates their expertise in marketing, partnerships, community engagement, public relations, influencer outreach, and leadership in driving growth and achieving business goals.

Renz Ybañez has a diverse education history. Renz pursued a degree in Entrepreneurship and Economic Development at The University of Texas at Austin. Renz also obtained a Bachelor of Arts degree in Communication and Media Arts, with a field of study in Communication and Media Studies, from the University of the Philippines. Additionally, Renz furthered their education by studying Entrepreneurship at the National University of Singapore.