Patricia Peinador Sánchez

Social Media Analyst & Marketing Digital at Séntisis

Patricia Peinador Sánchez has extensive work experience in various roles within social media analysis, marketing, and community management. Patricia is currently working as a Social Media Analyst and Marketing Digital at Sénisis Intelligence since September 2022. Previously, they held the position of Social Data Analyst at Media.Monks from February 2022 to September 2022. During this time, they conducted information search, treatment, and analysis, prepared reports, managed different social listening tools, and worked on projects for new business in the EU.

Before that, Patricia worked as a Business Development Representative at Sénisis from June 2020 to February 2022. Patricia also has experience as a Community Manager at Isobar from November 2018 to February 2019, where they managed online communities and engaged with customers. Additionally, they worked as a Social Media Manager at EQuilibradamente from October 2017 to November 2018, where they were responsible for content development, KPI monitoring, and campaign preparation.

Patricia gained experience as a Community Manager at Dental Global Management from January 2016 to October 2017. In this role, they were involved in content moderation, creative content development, campaign preparation, and coordination with agency teams. Patricia also worked as a Sales Assistant at Massimo Dutti from September 2015 to January 2016.

As a freelance professional, Patricia served as a Community Manager from November 2014 to July 2015. Patricia developed social media plans, implemented communication strategies on platforms such as Facebook and Instagram, and created and distributed content.

Prior to their freelance work, Patricia gained leadership experience as a Team Leader at H&M from April 2013 to July 2015. In this role, they supervised a department of 14 people and was responsible for sales monitoring, department organization, staff development, and customer service.

Before transitioning to the field of social media and marketing, Patricia worked as a Periodista at Ediciones y Estudios from September 2011 to July 2012. Patricia'sresponsibilities included news writing, article and report creation, attending press conferences, and managing social media accounts.

Overall, Patricia Peinador Sánchez has built a robust skill set in social media analysis, marketing, community management, and leadership throughout their career.

Patricia Peinador Sánchez completed their Licenciatura en C.Comunicación (Bachelor's degree in Communication) from Universidad Rey Juan Carlos between 2006 and 2012. In 2012, they pursued further studies in Community Management at Universidad Nacional de Educación a Distancia - U.N.E.D. for a year. In 2015, Patricia enrolled in a short-term program on Fashion Journalism at the University of the Arts London to enhance their knowledge in communication and media studies. In 2020, they attended a Digital Marketing course at ESIC Business & Marketing School. Currently, in 2022, Patricia is undertaking the Executive Program in Data Visualization at Escuela de Organización Industrial.

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Timeline

  • Social Media Analyst & Marketing Digital

    September, 2022 - present

  • Business Development Representative

    June, 2020

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