SERA Business Design
Bas Fruman has accumulated extensive experience in commercial leadership, currently serving as Commercieel directeur at Sera Business Design since July 2014, where responsibilities include overseeing innovative solutions in automation, web development, mobile applications, and online marketing. Prior to this role, Bas Fruman worked as Sales Manager at Electro Medico Nederland bv from January 2000 to July 2014, contributing substantially to the paramedical market. Bas Fruman's career also includes a managerial position at Steenweg Electronics b.v. from 1997 to 1999, managing a team of 45 sales representatives with budget responsibilities. Bas Fruman holds a degree from Holtland College in Business & Retail, complemented by education at Ichthus MAVO and foundational schooling.
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SERA Business Design
Over 30 years ago we started as a software company, but today we are much more than that. SERA has now become a full-service agency for software, marketing, and design. We have experienced significant growth in the recent period, and we aim to maintain this growth. That's why we are heavily investing in people, creativity, knowledge, and new technology. It's no coincidence that we have won several local, national, and international awards in the areas of business management, professional knowledge, and innovation. A defining characteristic of SERA is our decisiveness. We don't do things by halves. Quick decision-making, perseverance, and cutting through the red tape are in our DNA. Because we say it like it is, you always know where you stand with us. With this approach, we have already helped more than 100 companies. In doing so, we are not afraid to go against the current. Our focus is not on what you want, but on what your company needs. We truly think along with you. And no ambition is too great for us.