We are a leading research, insight and strategic consultancy helping major food & beverage, hospitality, travel, leisure, food service and retail brands to deliver business transformation in a rapidly evolving digital and retail world.

Our award-winning work is underpinned by data science, technology and creativity to help drive business performance and measurable growth.

Clients include Coca-Cola Europacific Partners, Carlsberg Marstons, TUI, Dominos, Diageo, Costa, Britvic, Monster, Royal Caribbean, VUE, Ben & Jerry's, Schweppes, Quorn, E&J Gallo, Halewood International, WHSmith and Unilever.

Using our unique trademarked RISE™ approach, (Research, Insight, Strategy & Execution), we integrate consumer research, data insight and brand strategy with leading creative design and digital execution.

With a broad base of marketing technology, data analytics, data visualisation, marketing automation and creative execution solutions, we deliver value to brands across both store and digital channels.

Driven by data science, our work provides deep level analytical insight and expertise in helping to shape, plan and execute data driven strategies for consumer brands and retailers in an increasingly changing on and offline world.

By turning insights into big ideas, we help you engage with your audiences by using creative design and digital spanning all areas of the marketing mix. The deluge of traditional, digital, social and mobile advertising only serves to cause greater confusion in the mind of the consumer. We remove this noise and focus on the development of execution based on actual consumer needs, lifestyles and behaviours.

S2 have won Marketing Week's 'Data Strategy in FMCG' twice for our data science work with Coca-Cola and other leading brands and retailers.

Food & Beverage

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