Ronnie Fernandez

Ronnie Fernandez is a seasoned marketing professional with extensive experience in customer-centric and global marketing strategies. Currently serving as Senior Customer Marketing Manager at Serrala since March 2021, Ronnie leads initiatives focused on customer engagement, retention, and advocacy, including customer lifecycle management and performance reporting. Previous roles include Senior Global Marketing Manager and Global Marketing Manager at Serrala, where effective leadership of cross-functional teams and product campaign strategies drove significant revenue growth. Ronnie also held the position of Senior Digital Marketing Executive at Apparel Group, overseeing digital and social media marketing for renowned brands in the Middle East. Ronnie's earlier career includes roles in content curation, account executive work in digital marketing, and internships that provided a foundation in branding and event marketing. Education includes a master's degree in International Management, Marketing, and Entrepreneurship from Otto-von-Guericke University Magdeburg, along with studies at Manipal Academy of Higher Education in Dubai.