James Prentice is an accomplished advisory solution consultant specializing in financial services and insurance at ServiceNow since September 2025. With a robust background in presales management, James previously served as a Senior Presales Manager at Bud, driving global expansion and delivering transformative digital banking solutions. Notable achievements include leading new logo opportunities across multiple regions and implementing RFx automation tools, significantly reducing processing time. Prior roles at Salesforce involved providing solutions to tier 1 and mid-market financial institutions, complemented by experience in CRM project administration at Heriot-Watt University and database administration in clinical research at The University of Edinburgh. James holds a Bachelor of Science in Computer Science from The Open University and is pursuing a Technology Leadership and Innovation Programme at the National University of Singapore.
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