Peter Beruk is an accomplished IT Asset Management (ITAM) principal business process consultant and AMS ITOM/ITAM team lead at ServiceNow. With extensive expertise in Software Asset Management, they previously directed worldwide anti-piracy and compliance programs at McAfee, generating substantial revenue. They have held leadership roles at BSA | The Software Alliance, where they developed industry-first certification programs, and at 1E, Inc., where they established a recognized ISO SAM implementation program. A proactive contributor to the ISO/IEC JTC1 SC7 Working Group 21, Peter continues to advance standards in ITAM while delivering strategic insights to various organizations.
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