Bill Cushard is an experienced professional specializing in sales, customer education, and organizational performance. Currently serving as Head of Sales and General Manager at Dragonboat since March 2022, Bill designs product portfolio management strategies that enhance product decision-making for CPOs. Bill has authored two books on enterprise software, operates a personal website as a writer focusing on customer education and software adoption, and co-founded Helping Sells Radio, the longest-running customer success podcast. Prior roles include Executive Director at ServiceRocket, Chief Learning Officer at The Knowland Group, and various managerial positions at E*TRADE Financial and Accenture. Bill holds an MBA in International Business from Pepperdine University, a Master's in Education from Capella University, and a BSBA in International Business from the University of Denver.