Sonny Sun

Sonny Sun is an accomplished professional with extensive experience in international operations and customs brokerage. Currently serving as Global Head of International Operations at S.F. EXPRESS CO. LTD, Sonny manages end-to-end operations for the international business and previously held the position of Global Head of Customs Brokerage, developing strategies across multiple regions. Additional experience includes roles at Alibaba.com as Customs Operation Director, UPS as Customs and Trade Compliance Lead, and DHL EXPRESS as a Licensed Customs Broker and Team Lead. Sonny has a strong background in customs enforcement, trade compliance, and risk management, with a Bachelor of Economics in International Trade and Customs from the University of International Business and Economics. Various certifications and participation in international customs and trade initiatives further underscore Sonny's expertise in the field.