Béatrice Troprès

Béatrice Troprès has extensive experience in digital commerce and project management within the telecommunications sector, primarily at SFR since December 2007. Currently serving as Responsable e-commerce offres Fixe, Béatrice pilots the commercialization of fixed offers through digital channels, contributing to 25% of total sales across all channels. Prior roles include Chef de projet senior Fidélisation Web, where Béatrice focused on client re-engagement, and Chef de projet Web, overseeing the digital self-care experience. Previous positions at Agence Allegée and BBDO Worldwide involved strategic marketing recommendations and management of publications for notable clients. Béatrice holds a DEA in Information and Communication Sciences from CELSA Paris-Sorbonne and a Master's degree from IPAG Business School.