Massimiliano Tirocchi

Co-Founder - CMO at Shapermint

Massimiliano Tirocchi has over 8 years of experience in the field of e-commerce and digital marketing. In 2012, they were the CEO of Bloglea, a network of Spanish-language blogs with more than 10 million visits per month to informative websites. In 2013, they founded UpnovaMedia, a personal project arising from their passion for writing and helping people. In 2014, they co-founded Trafilea, an e-commerce group that builds direct-to-consumer global brands powered by meaningful purposes. In 2018, they co-founded Shapermint, a transformative and direct-to-consumer brand built and owned by Trafilea group. Through Shapermint, they were able to grow from 0 to $200M and 4+ Million customers in the first 2 years.

Massimiliano Tirocchi attended Universidad ORT Uruguay from 2010 to 2014, where they studied Business Administration and Management, General.

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