Jennifer Wachtman

Jennifer Wachtman is an experienced market development and insights professional with a strong background in consumer packaged goods (CPG) research and project management. Currently serving as Director at Shapiro+Raj since July 2022, Wachtman previously held the roles of Vice President of Market Development and Director of Market Development at Behaviorally from January 2021 to July 2022, as well as Director of Market Development, Insights Director, and Project Director at PRS IN VIVO from June 2015 to December 2020. With expertise in conducting custom studies globally, Wachtman has effectively led research projects from inception to completion, managing junior team members while delivering actionable insights through data analysis. Early career experiences include roles at MaritzCX, Maritz, Strativa Pharmaceuticals, and academic research at the University of Missouri, culminating in a Bachelor of Science in Psychology from the University of Missouri-Columbia.