Eliana Daboul

Eliana Daboul has a diverse and extensive work experience in marketing and branding roles. Eliana currently holds the position of VP Marketing & Partnerships at ShareID since November 2022. Previously, they worked at Instnt Inc. from May 2019 to June 2022 as VP Brand & Product Marketing, where they were responsible for managing the company's brand strategy, messaging, and product value-propositions.

Before that, Eliana worked at People Ideas & Culture / PI&C as a Global Account Director from November 2015 to March 2019. In this role, they served as the primary liaison with clients, directing the strategic development and delivery of quality creative work. Eliana also managed and developed a high-performing team of two Account Managers.

Prior to that, Eliana worked at Affinity Solutions as a Senior Account Associate - Contract from February 2015 to September 2015. Eliana'sresponsibilities included supervising the redesign of Wells Fargo's Earn More Mall website and managing A/B testing, targeted campaign spend, and acquisition of new customers.

Eliana also worked at Barwa Bank Group as a Senior Brand Specialist from February 2013 to June 2014. In this position, they managed the bank's corporate identity and rebranding initiative, conducted a successful IPO launch and roll-out campaign, and developed the Private Banking marketing strategy.

Furthermore, they served as a Senior Marketing Communications Manager at Chedid Capital Holding/SEIB Insurance & Reinsurance from January 2012 to January 2013. Eliana launched the marketing department and created strategic internal and external communications materials. Eliana also managed successful campaigns for SEIB Motors and directed a comprehensive PPC campaign.

Earlier in their career, Eliana worked at Grey as an Account Manager from June 2010 to December 2011. Eliana'snotable projects include supervising the launch of Barwa Commercial Avenue and managing the creation of Sheikha Moza's website.

Eliana started their career as the Founder of Eliana Daboul Consultancy from 2008 to 2010. During this time, they worked on marketing strategies and branding for SMBs and startups, as well as managed the development and execution of marketing/communications materials.

Overall, Eliana Daboul has a strong background in marketing and branding, with experience managing teams, launching successful campaigns, and developing strategic marketing initiatives.

Eliana Daboul received their Bachelor's degree in Business Administration with a focus on Marketing and Advertising from the American University of Beirut, where they attended from 2004 to 2007. In 2014, they pursued further education in the field of Digital Marketing and obtained a CIM Diploma in Digital Marketing (Branding & Media) from Cambridge Marketing College.