Will Casey is an accomplished professional with extensive experience in category strategy and innovation, currently serving as the Director of Global Category Strategy & Innovation at SharkNinja since August 2021. Prior roles include Senior Manager of Category Innovation at SharkNinja and various merchandising positions at Converse, Wayfair, Target, Gymboree, and Gap Inc., where responsibilities spanned buyer management, strategy development, and assortment optimization across multiple product categories. Will Casey holds a Bachelor's Degree in History from McGill University and has a strong foundation in leveraging market opportunities and driving profitability through effective merchandise planning and innovation.
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