Eva Swainston

Hong Kong Chapter Marketing Lead (volunteer) at She Loves Data

Eva Swainston is a seasoned professional with extensive experience in customer lifecycle management and digital marketing across various industries. Currently serving as a Senior Manager for APAC CRM Lifecycle at foodpanda since April 2022, Eva has also been a volunteer Marketing Lead for the Hong Kong Chapter of Eva Loves Data, which promotes gender diversity in data science through workshops. Prior roles include managerial positions at Klook and Asia Miles, where Eva focused on lifecycle strategies, customer activation, and partnership marketing. Eva's early career involved digital marketing at Ambi Labs, alongside roles in growth hacking and research. An alumnus of UCL with a Bachelor's Degree in Human Geography and an MBA from the Quantic School of Business and Technology, Eva brings a blend of strategic thinking and hands-on execution to enhance customer engagement and business growth.

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