Susan Getgood

SVP Strategic Planning at SHE Media

Susan Getgood has over 25 years of experience in strategic planning, marketing, and client services. Susan began their career in 1994 as the Director of Marketing at Microsystems Software/Cyber Patrol. In 1998, they joined The Learning Company/Mattel Interactive as Vice President and then in 2000, they moved to SurfControl as SVP Marketing and VP Marketing. In 2004, they founded GetGood Strategic Marketing and remained there until 2010 when they joined BlogHer Inc. as Vice President of Sales Marketing and Influencer Marketing. In 2017, they returned to GetGood Strategic Marketing as President and also became an Advisor for wellNEST Media. In 2019, they joined SHE Media as Vice President, Strategy, Planning & Client Services. In this role, they are responsible for product strategy, profitability management and performance evaluation across all direct-sold business. Susan is also the executive producer of SHE Media virtual events, including the award-winning BlogHer Inclusive Future series and Collective Intel.

Susan Getgood attended Phillips Academy from 1976 to 1980. Susan then earned their BA in Psychology from Wesleyan University in 1983. Finally, they completed their MBA in Business from Rivier University in 1996.

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Previous companies

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Timeline

  • SVP Strategic Planning

    October 1, 2023 - present

  • Vice President, Strategy, Planning & Client Services

    January, 2019

  • Senior Vice President, Strategic Planning & Insights

    January, 2017

  • Senior Vice President, Influencer Marketing

    January, 2016

  • Senior Vice President, Integrated Marketing

    November, 2014

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