Adam W.

Adam W. is a skilled brand architect and digital native with expertise in digital strategy, multimedia production, and account management. Currently serving as the Senior Global Brand Manager at SHEIN since 2021, Adam has also held positions such as Head of Media Partnerships at the World Youth Forum and Global Brand Communications at Publicis Groupe/Cofune Media. Adam's academic pursuits include multiple Master's degrees, including one in Digital Communication and Media/Multimedia from Columbia University, and a focus on Instructional Technology and Media Design. They also have a background in simultaneously interpreting, having completed a traineeship with the Ministry of Foreign Affairs of P.R.C.