Hannah Eichler

Hannah Eichler is an accomplished content and community manager with a strong background in fashion media and digital strategy. Currently serving as the Content & Community Manager at SHEIN, Hannah oversees content strategy for UK brand campaigns and leads European initiatives aimed at enhancing understanding of SHEIN’s business model and sustainability efforts. As the founder of The Crockery Lady, a vintage homeware brand, Hannah combines entrepreneurial spirit with a keen eye for style. With prior roles including Deputy Fashion Finder Editor at MailOnline and Digital Director at Carbon Magazine UK, Hannah has consistently demonstrated expertise in content creation, editorial management, and brand development across various platforms. An educator and experienced stylist, Hannah holds degrees from Solent University and the University of East London, reflecting a robust academic foundation in writing and design.