Zeynep B. is an experienced professional in the fashion industry, currently serving as Buying Team Leader and Advanced Buyer at SHEIN since September 2022. Prior experience includes working as a Buyer for Modanisa, focusing on private label products, and holding positions as a Product and Production Merchandiser at Demka Tekstil and Ermoda Textile. Proficient in dynamic pricing, stock management, vendor relations, and trend analysis, Zeynep B. also possesses a strong understanding of the fast fashion process and the European Ready-to-Wear market. Zeynep B. has pursued higher education at Bilkent University and Selçuk Üniversitesi, studying for degrees in relevant fields.