Ayesha Saha

Ayesha Saha is a Senior User Experience Designer at Shell Energy Australia, with extensive experience in user experience design and research across various organizations. Ayesha has worked with cross-functional teams to develop product roadmaps and enhance user experiences for clients such as Phriendly Phishing and Talk2 Media & Events. Previous roles include Senior UX Design Officer at the ACCC and Senior User Experience Researcher at Home-in and Commonwealth Bank, focusing on qualitative and quantitative research methodologies to improve digital experiences. Ayesha's earlier positions involve leading research projects at FatSecret and contributing to product development at Converge International, Psych Press, and the Defence Institute of Psychological Research. Ayesha holds a Bachelor of Arts in Psychology and a Master of Science in Clinical Psychology, complemented by a Certificate in Human Centred Design.