Shemaroo Entertainment Ltd.
Priyanka Mhatre is an accomplished marketing professional with extensive experience in the entertainment and media industry. Currently serving as AGM - Marketing at Shemaroo Entertainment Ltd. since February 2022, Priyanka previously held key marketing positions at Zee Entertainment Enterprises Limited, including Senior Brand Manager and Brand Manager for Zee Marathi. Prior to that, Priyanka worked at Star India Pvt Ltd as Sr. Executive in Channel Marketing, where major contributions included planning brand refresh campaigns and executing successful show launches. Earlier career stages include roles at Radio Indigo FM in sales and marketing and as a Sales & Marketing Coordinator at Hyatt Regency Mumbai. Priyanka holds a Master's in Management Studies with a focus on Marketing and a Bachelor's in Information Technology from the University of Mumbai.
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Shemaroo Entertainment Ltd.
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Shemaroo Entertainment Limited, one of India’s leading media and entertainment conglomerates, has always been at the forefront of adapting to evolving needs of consumers. With a rich legacy of over six decades, Shemaroo remains dedicated to offering captivating and purposeful content across various genres, including fiction and non-fiction shows, movies, comedy, devotional, and kids' entertainment. The company operates multiple broadcast channels such as Shemaroo Umang, Shemaroo TV, Shemaroo MarathiBana, Chumbak TV, and an OTT platform ShemarooMe, alongside 50+ YouTube Channels. With a vast library boasting 7000+ hours of content in Hindi, Gujarati, Marathi, Punjabi amongst other regional languages, reaching over 150 countries, Shemaroo continues to provide an exceptional entertainment experience to its audience in India and beyond.