Shyam Karothiya

Sr. Manager - Performance Marketing at Shemaroo Entertainment Ltd.

Shyam Karothiya is an experienced marketing professional currently serving as the Sr. Manager of Performance Marketing at Shemaroo Entertainment Ltd. since October 2015, where Shyam leads performance marketing initiatives for the OTT app "ShemarooMe" across various digital platforms. Prior to this role, Shyam held positions at Saregama India Ltd. as a Manager overseeing ad-network management, at Hungama managing WAP and SMS business, at Nazara Technologies as a Zonal Business Development Manager focusing on new telecom services, at Bharti Airtel Limited as a Key Account Manager handling corporate relationships, and at Bajaj Auto Ltd. as an Institutional Sales Manager responsible for sub-dealer management. Shyam holds an M.B.A in Marketing from Indira School of Business Studies earned between 2006 and 2008.

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