Jirapat Sukjai

Jirapat Sukjai has extensive experience in business development and sales management, specializing in market strategies across various industries. Currently serving as AVP - International Business Development at Shera Public Company Limited since July 2017, Jirapat focuses on expanding SHERA products into East Asia, Australia, New Zealand, Malaysia, Singapore, and Brunei, taking into account market opportunities, cultural factors, and local regulations. Previous roles include Key Account Manager at Lily Industry Co., Ltd., Sales Manager at S.Charoen, and Customer Manager for Unilever's Personal Care group, where Jirapat managed substantial portfolios and developed strategic plans to enhance market presence. A Bachelor's degree in Marketing from Chulalongkorn University was obtained in 1999.