Connie W.

Principal Strategist, Consumer Insights & Experience

Connie W. is a seasoned professional with extensive experience in consumer insights and customer experience strategy. Currently serving as Principal Strategist for Consumer Insights & Experience at Shipt since January 2023, Connie previously held the role of Senior Director of Customer Insights & Strategy at Imperfect Foods, where leadership focused on customer-centric initiatives across various departments. At Macy's, Connie was a Principal in Customer Experience Strategy, implementing innovations and collaborating with multiple teams to enhance the shopping experience. Previous roles include Lead of E-commerce Merchandising at Crocs and various positions in product development and consulting. Connie holds an MBA in Entrepreneurship and Marketing from the University of Colorado Boulder and additional degrees in Finance and Marketing, as well as Fashion Merchandising Management. Additionally, Connie is set to participate in the Stagen Leadership Academy in late 2024.

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