Jennifer Lee-Harrison is an experienced marketing and media executive specializing in strategic marketing and demand generation. Currently serving as Head of Performance for Shipt, Jennifer manages the Owned Channel and CRM Strategy. Prior roles include Vice President of Demand Generation at Carters Inc., where Jennifer oversaw a significant brand and media investment strategy contributing to substantial retail revenue, and VP of Strategic Retail Marketing Client Management at Digitas North America, directing an omnichannel growth strategy for premium retail clients. Jennifer has held senior leadership positions at esteemed firms such as Mindshare, ANN INC, Steve Harvey World Group, Choice Hotels International, and Tommy Hilfiger, demonstrating a consistent record of driving brand growth through innovative marketing strategies. Jennifer holds an MBA from the University of Maryland and a BS in Marketing from Hampton University.
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