Lawrence Chu

Lawrence Chu is a seasoned professional in product strategy, analytics, and marketing, currently serving in a growth role at Shipt since July 2024. Prior to this, Lawrence held key positions at Pluto TV, where oversight of data product and analytics strategy enhanced content discovery for over 80 million users, and at The Walt Disney Company, focusing on conversion funnel analysis for Disney+ and ESPN+. Experience at Colgate-Palmolive involved launching integrated marketing campaigns to boost brand awareness, while roles at Merkle and Walmart eCommerce emphasized web optimization and user experience. Earlier experience at Symantec and Intel Security provided foundational insights into data capture and market research. Lawrence holds a B.S. in Business Administration with a focus on Marketing and Finance from San José State University, complemented by a minor in Psychology.