Anna Mikogami

Anna Mikogami is an experienced marketing professional currently serving as Chef de Marque for Shiseido EMEA since July 2018, focusing on operational marketing strategies across the region for anti-aging skincare lines. Anna has successfully collaborated with Japanese brand holders to enhance three-year marketing plans and launch products tailored to regional market specifics. Key projects include the launch of the Vital Perfection campaign featuring Anne Hathaway and the development of exclusive EMEA products such as Vital Perfection Concentrated Supreme Cream and Bio-performance Skin HIForce Cream. Previous roles include Senior Operational Product Manager for Shiseido EMEA and Operational Marketing Product Manager for Dolce&Gabbana and Serge Lutens in France. Anna holds multiple degrees from SKEMA Business School and has a diverse background in visual merchandising and project management within the beauty and lifestyle sectors.