Beatrice Magni

Beatrice Magni is an experienced digital communication professional with a diverse background in managing global media strategies for notable brands. Currently serving as a Digital Communication Officer at Shiseido since May 2022, Beatrice oversees four distinct brands, including Shiseido, Clè de Peau Beautè, Ulè, and Gallinée, tailoring communication approaches for each. Prior to this role, Beatrice has been with PUPA Milano as a Digital Communication and Social Media Manager since January 2015, where key responsibilities encompass the design and execution of media campaigns, social media strategy, content production, and corporate communication management. Beatrice's earlier experience as a Social Media Specialist at IKEA Group included social media management and community engagement for the Italian market. Beatrice's educational background includes completing the Leading Sustainable Corporation Programme at the University of Oxford, along with a Master's degree in Marketing and Communication from Università Bocconi and a Laurea in Linguistic Sciences from Università Cattolica del Sacro Cuore.