Fiona L.

Fashion And Health & Beauty Lead, SGMY | Key Accounts at ShopBack

Fiona L. is an experienced professional in business development, account management, and marketing with a strong background in digital media and eCommerce. Currently serving as a Key Account Manager at ShopBack since May 2023, Fiona leverages smart shopping experiences to enhance engagement between brands and consumers. Previous roles include Business Development & Strategic Partnerships Manager at Titan Digital Media, where Fiona led the acquisition of funding and established strategic relationships, as well as a Regional User Growth Analyst at Lazada. Additional experience encompasses positions at Spotify, Coty, and various production roles in the media industry. Fiona holds a Bachelor's degree in Business Management with a focus on Marketing and Strategic Management from Singapore Management University and a Diploma in Media and Communication from Singapore Polytechnic. Notable contributions include speaker engagements and collaborations with government entities and major brands.

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